Geotab Pricing, Before You Talk to Anyone
Here is everything short of a quote: what sets your number and what any quote should show you.

How much does Geotab cost? We do not publish a rate card. Four things set your number: vehicle count, the rate plan each vehicle needs, how you take the hardware, and the term. Tell us those and we quote it, itemised, no obligation.
What Moves the Number
Per-vehicle rates step down as the count goes up.
GO Core or GO Plan, chosen per vehicle - compare the two below.
Buy the devices up front or roll them into the monthly rate. Cameras add a line, and they are Plug-N-Play too.
A longer commitment buys a lower monthly rate. You see both numbers.
Rate Plans
Both run on the same plug-in tracker, limited lifetime warranty included. GO Plan turns the safety, compliance, and diagnostic depth all the way up, per vehicle, so pickups and camera trucks pay different rates.
| What you get | GO Core | GO Plan Full platform |
|---|---|---|
| Live tracking, trip history, trip replay | ||
| Zones, groups, and rule notifications | ||
| Built-in rules | Speeding, after-hours, productivity, custom rules | Adds seatbelt, collision, backup-when-leaving, over-revving, dangerous-driving detection |
| In-vehicle audible driver alerts | Speeding, idling, basic rule alerts (limited) | Adds seatbelt, reverse, aggressive driving, high RPM |
| AI dash camera support (GO Focus) | ||
| Collision detection & reconstruction | Limited, no accelerometer detail | |
| Engine and diagnostic data | Odometer, engine hours, ignition detect, fuel economy | Adds coolant temp, RPM, fault codes, total and idle fuel |
| EV data: battery %, charging status, charging energy | ||
| Vehicle battery health: weak-battery and drain alerts | ||
| Fuel tracking and fuel card integration | Fuel economy only | Adds idle fuel, fuel-up detection, fuel-card matching |
| Bluetooth tool-tag and beacon monitoring (IOX-BT) | ||
| Asset inspections (Drive App) | ||
| Hours of Service (ELD) | ||
| Reports | 30+ built in, limited custom | Adds full custom reporting and CARB Clean Truck Check |
| Data Connector for Power BI and Tableau | Available, added fee |
Wi-Fi hotspot is GO Plan only at an added rate (2GB/month, US and Canada). Hours of Service needs a phone or tablet, a data plan, and a USB adapter at extra cost. GO Anywhere trackers use their own Asset plan and keyless is a separate add-on. GO devices carry a limited lifetime warranty, conditions apply.
How to Compare
Ask for it itemised, from us or anyone else, and it stops being opaque.
Bought outright or amortised into the rate, and what happens to the hardware when the term ends.
Which plan each vehicle sits on, not one blended average across the fleet.
Everything we ship is Plug-N-Play, cameras included, so nobody has to schedule an installer. Anywhere else, make them put a number on it.
What you pay now, what you pay at renewal, and whether that number can move.
Ours is included for the life of the account, U.S.-based. Get that in writing anywhere you shop.
Ours already reads that way, itemised, before you sign anything.
What It Gives Back
Set the sliders to your fleet. This counts idle fuel only, so treat it as a floor, not a quote.
Illustrative estimate from your inputs only, not a quote or a guarantee.
Public Record
Public fleets buy on cooperative contracts where awarded pricing is public record, no RFP required. Pricing that only worked in private would not survive that.
Questions, Answered
A per-vehicle figure only means something once we know what is on the vehicle. Your number comes from fleet size, rate plan, hardware, and term. Tell us the fleet and we show every line, no obligation.
GO Core is the essentials: tracking, trip history and replay, zones, rules, reports, engine basics, camera support. GO Plan adds the safety rule set, richer driver alerts, deeper engine data, EV and fuel tracking, Hours of Service, and a feed into Power BI or Tableau. The row-by-row table is above; plans are set per vehicle.
The software for each vehicle on its plan, plus scoping, account setup, training, and U.S.-based support for the life of the account. Hardware and installation are quoted as their own lines.
The estimator above runs on your own inputs, no form. A price needs your vehicle list, because plan, hardware, and term move it. That takes one short conversation, and nothing is owed.
Yes. Public agencies buy on Sourcewell 102924-GEO, maturing 4/23/2029, and NASPO ValuePoint MA3695, both competitively solicited with awarded pricing on public record. No RFP.
Nothing. We configure a device for one of your vehicles, ship it, and you watch your own truck live on your own map. Not right for your fleet? Send it back.
A device on a real truck produces real figures, and your quote is built from those.